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VP, Strategic Initiatives & Partner Relations
Sheroo started his journey with Link Insurance in 1997 when he joined the family business. Juggling every role imaginable from sales to IT over the years, Sheroo became President and CEO. Over 23 years, he continued to grow the business from 7 to 35 employees and multiple offices throughout Calgary and Edmonton, doubling revenue to $4 million. Aside from his passion for insurance, Sheroo enjoys spending quality time with his family, who are all avid Calgary Flames and New England Patriots fans.